In a world that demands our attention at every turn, we often find ourselves in a state of constant doing. We’re racing from one task to another, ticking off to-do lists, responding to endless notifications, and pushing ourselves to meet everyone’s expectations. For many of us, our internal drivers are permanently set to warp speed, operating on a program that offers little to no time for pause or reflection. And while this relentless “doing” might feel productive, the truth is it’s a destructive cycle—one that drains us at every level, robbing us of a deeper sense of fulfillment and purpose.
This way of living, this constant Human Doing, is an illusion of progress. We might be crossing tasks off a list, but we’re missing the richness of true connection—to ourselves, to others, and to our work. In essence, we’re merely transacting our way through life. And if there’s one thing I’ve learned, it’s that existing in a transactional way has a limited shelf life. Just like any resource that gets depleted over time, the human spirit can only take so much of “doing” before it starts to wither.
This is where the Artemis Blueprint comes in. It’s not just another coaching program or a guide to self-help. It’s a journey—a peeling back of the layers of “doing” to uncover what it means to truly be. To live in a way that fosters deep, meaningful connections with ourselves, our families, our work, and, ultimately, our purpose. It’s a shift from running on autopilot to navigating life with intention and integrity.
The Trap of Human Doing
Let’s unpack the trap of Human Doing, because understanding it is the first step in dismantling it. When we’re in this state, everything is about transaction. Each moment is simply another item on the list, another obligation to fulfill, another goal to chase. We’re moving through life by merely existing on the surface, scratching at meaning without ever reaching it.
This constant state of doing is often driven by external pressures and expectations—society’s endless whispering that more is better, that busyness equals success, and that our worth is somehow tied to our productivity. But here’s the kicker: this hyper-connected, constantly “on” lifestyle actually pulls us further away from connection. We’re so busy doing that there’s no time left for being.
Imagine Maslow’s Hierarchy of Needs for a moment. At the foundation, we have physiological needs—food, water, warmth, rest. Above that, safety and security. Higher still, love and belonging, esteem, and, at the very top, self-actualisation. When we’re caught in a state of Human Doing, we’re stuck in survival mode, simply moving from one physiological need to the next, without ever really touching those higher levels of connection, purpose, or self-fulfillment.
It’s like trying to climb a mountain while being chained to the ground. You’re expending all this energy just to stay afloat, but you’re never reaching the peak. And at some point, the toll of living in constant “doing” mode starts to weigh you down, mentally, emotionally, and even physically. It’s unsustainable, and deep down, most of us know this. We feel it in our bones, that craving for something more.
The Art of Human Being
So, what does it mean to make the transition from Human Doing to Human Being? In a word: presence. When we operate as Human Beings, we’re choosing to show up fully and authentically in every moment. We’re living with intention, with purpose, and with a profound sense of connection. And let me tell you—this isn’t about abandoning your responsibilities or living in a bubble of bliss. It’s about integrating your purpose, your passion, and your presence into everything you do.
Being isn’t passive; it’s active in the most profound way. It’s choosing to take the time to connect to yourself, to recognise your own needs, desires, and boundaries. It’s creating space for genuine relationships, building trust and understanding with those around you, and finding meaning in your work that goes beyond a paycheck. And it’s tapping into your why—that core purpose that fuels you on a level deeper than achievement or accolades.
Artemis Blueprint is about helping people make this transition. It’s a 12-month journey where we guide you to unearth the essence of who you are beneath all the roles you play. We strip away the layers of “doing” that have accumulated over years of trying to meet the world’s expectations. And in doing so, we create a framework for what it means to live in a way that’s connected, intentional, and deeply fulfilling.
Building Connection: To Self, To Others, To Purpose
Here’s the beauty of shifting to Human Being: it’s inherently relational. It’s about connection on every level.
- Connection to Self: In our fast-paced world, how often do you actually check in with yourself? Artemis Blueprint encourages you to slow down, to get curious about who you are beneath the surface. When you understand your own values, strengths, and boundaries, you stop living reactively. You start making choices that align with your truth.
- Connection to Others: When you’re constantly in “doing” mode, relationships become transactional—what can they do for me, or what do I need to do for them? But true connection is built on presence and empathy. Through the Artemis journey, we explore how to create relationships that are rooted in understanding, trust, and mutual respect. It’s about showing up fully, listening deeply, and giving space for others to do the same.
- Connection to Purpose: Ultimately, our goal is to help you uncover or reconnect with your core purpose—the reason you’re here, the unique contribution you’re meant to make in the world. Purpose isn’t found in a to-do list. It’s cultivated in the quiet spaces, the moments of reflection, and the willingness to look within. Artemis Blueprint gives you the tools and support to make that discovery and to live in alignment with it.
Why Now? The Cost of Staying in Human Doing
There’s a reason we’re launching this program now. The world is more connected than ever, but with that connection has come a constant noise—a relentless push to be more, do more, achieve more. If you’re not careful, it’s easy to lose yourself in the noise, to get swept away by the demands and expectations until you don’t even recognise the person in the mirror.
The cost of staying in Human Doing is high. It drains your energy, diminishes your sense of fulfillment, and robs you of true connection. But there’s another way, a way that honours who you are, aligns with your purpose, and creates a lasting impact on the people around you.
At Artemis, we’re here to help you navigate that path. To help you discover what it means to live as a Human Being in a world that values doing. Because at the end of the day, that’s what creates a life well-lived—a life that leaves a legacy, not in achievements or accolades, but in the hearts you touch and the impact you make.
Are you ready to step off the treadmill of doing? Are you ready to uncover a new way of being, one that’s deeply fulfilling and connected? Join us. Leave your “doing” at the door and let’s explore what’s possible together.